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About Us
The Peer Group is the premier provider of moderated peer influence programs for the bio-pharmaceutical industry. In our 25 year history, we have successfully executed over 100,000 events for over one million healthcare professionals in every major therapeutic area.
When you need to reach targeted physicians with an in-depth discussion of product messages, respond to marketplace challenges, influence prescribing choices, augment your sales force, disseminate clinical research or convey new standards of care, there is no more effective way than bringing physicians together in a moderated discussion executed by The Peer Group. The Peer Group offers the following:
The Right Format: A proven model in which moderated peer influence among professional equals drives adoption
The Right Message: The largest team of dedicated, highly experienced moderators stimulating active influential dialogue
The Right Customer: Optimal attendance through state-of-the-art recruitment centers and a database with over 1MM behaviorally-classified HCPs
The Right Actions: Data reporting/business analytics that enable faster, more accurate decisions and course corrections
The Right Partner: A committed client services team ensuring responsiveness, flexibility, and scalability to meet the dynamic needs of your brand
A leader and innovator in the field of peer-to-peer programs, The Peer Group created the first moderator-led promotional meetings for healthcare professionals including the following:
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379 Thornall
Street